Bill Crowe is a marketing professor at St. Lawrence College (Kingston Campus).
Bill teaches a variety of business-to-consumer (B2C) and business-to-business (B2B) courses with a specialty in venture development, marketing strategy, and profitably growing businesses. Bill has been involved in business consulting for over 25+ years and continues to be extensively involved in business consulting.
Bill was a contributing author to the marketing textbook entitled Marketing Today, published by Holt, Rinehart and Winston of Canada Ltd., Toronto, in 1991. He is co-author of Canadian Retailing Strategy - Challenges and Change, a textbook published in 1996 by Nelson Canada, Toronto.
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